Percentage Discount (%) Offer

Use a Percentage Discount ( % ) to give a limited time discount on all or specific products.

Here are some examples of how you can use Percentage Discount ( % ) offers to drive your business goals.

20% off an entire purchase of $100 or more
Increase your average ticket spend with an incentive to spend and save more.
20% off select items
Drive members to try new items or sell excess inventory to make room for new products.
Membership only 10% off all purchases for 1 year
Offer exclusive discounts to members as a reward for their loyalty.
Tiered percentage discounts inscreased based on spend
Recognize members who spend more with greater discounts, and motivate other members to strive for higher-tiered discounts.

This discount value is calculated based on the basket subtotal. The basket subtotal is the sum of all qualifying items — this means tax, tip, and most other service charges will not be included.
Some items will not be included in the discount value, when items have been marked as non-qualifying for discounting. For example, alcohol items may not want to be discounted. If a purchase includes one $6 beer and one $10 burger, plus a 10% discount — the percent discount will be $1, excluding the beer from the discount.
Percentage discount offer type is not available for the Purchase Total campaign automation. If you’re looking to create a percentage discount based on a member making a purchase, use the alternate method by creating a Recurring campaign offer targeted to an audience based on when their last visits (i.e. purchases) were made.

Navigate to Campaigns / Create.
Choose your Automation and click Next Step.
Choose the Offer action.
Notes: some automation will automatically navigate you to the offer setup when no other action options are available.
Choose Discount ( % ) as your Offer Type.
Define your offer parameters.
See Offer Configuration Options for details on how to configure your offers.
Notes: the campaign builder will determine for you which fields are required and options for your offer type selection. Enter all required fields displayed.
Click Next Step.
Set your target audience.
Notes: the audience step is only relevant for Date & Time and Recurring automation types. All other automation types are triggered based on when the member meets the event criteria.
1. To target all members, leave the audience Segment OFF.
2. To target a specific audience, turn Segment ON. Select an existing audience or create a new audience within the builder.
Click Next Step.
Enter a unique Campaign Name for your internal reference.
Schedule your campaign Start Date and time.
(Optional) Schedule your campaign End Date and time. If this is not defined, you campaign will be ongoing with no end date.
Review your campaign details and click on Schedule to create your new campaign.